Why you should be a guest on podcasts.
Podcasts have one of the most targeted and engaged audiences of any online platform.
An astounding 60% of podcast listeners say they have bought a product based on a podcast ad (which usually lasts seconds).
If you plan on selling an offer, building your authority, or even trying to forge partnerships with hosts, podcasts are an ideal channel to go.
Imagine the possibilities of spending 20-60 minutes to share your message with your prospects on shows they love and trust.